Charles Duhigg is a journalist, nonfiction author, and Pulitzer Prize winner, best known for his books The Power of Habit (2012), and Smarter Faster Better (2016). Born in 1974 in New Mexico, Duhigg graduated from Yale University and earned an MBA from Harvard Business School.

Duhigg’s career as a journalist began when he joined The New York Times in 2006. During his tenure, he covered a wide range of topics. However, it was his series of articles on the business practices of Apple and other technology companies that catapulted him to national prominence. These articles won Duhigg the Pulitzer Prize for Explanatory Reporting in 2013. This recognition solidified his reputation as a journalist who could tackle complex subjects and make them accessible to a broad audience.

This interest in human behavior led Duhigg to write his first book, The Power of Habit, which became a New York Times bestseller and has been translated into over 40 languages. The book draws on research in neuroscience, psychology, and behavioral economics to explain how habits are formed and how they can be changed. Duhigg argues that by understanding the mechanics of habit formation, individuals and organizations can harness this knowledge to create positive change, from improving personal health and productivity to transforming corporate culture.